In an exciting development, the renowned diamond boutique Zoya, under the prestigious Tata Group umbrella, has brought the Bollywood diva Sonam Kapoor Ahuja on board as its brand ambassador. This move comes at a special milestone, as Zoya revels in its 15-year-long legacy of crafting wearable masterpieces.
Wearable Art for the Aesthetically Conscious Woman
Zoya’s reputation for crafting jewelry that doubles as wearable art for the sophisticated, design-conscious woman has made it a favorite among the elite. The brand’s commitment to exquisite craftsmanship, coupled with Kapoor Ahuja’s appreciation for India’s rich jewelry tradition, creates a harmonious alliance. The actress expressed her admiration for the brand, linking Zoya’s emphasis on exceptional crafting and meaningful design with her personal style.
The Glittering Footprint of Zoya
With six exclusive boutiques located in key Indian cities, including Bengaluru, Mumbai, Hyderabad, and Delhi, Zoya has carved a niche in the luxury jewellery market. Moreover, the brand also has its own galleries in Mumbai, Ahmedabad, Kolkata, Chennai, and Chandigarh, further expanding its reach.
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A Perfect Harmony of Modernity, Innovation, and Timelessness
Welcoming Kapoor Ahuja to the Zoya family, Ajoy Chawla, CEO of Titan Jewellery Division, emphasized the actress’s embodiment of Zoya’s spirit. Her unique blend of modernity, innovation, and timeless elegance aligns perfectly with the brand’s ethos, promising to elevate the brand’s standing in the luxury market.
A Radiant Affiliation Shaping the Future of Luxury Jewellery
As Sonam Kapoor Ahuja steps into her role as Zoya’s brand ambassador, the future of India’s luxury jewelry market is set to sparkle even brighter. The collaboration represents the seamless merging of traditional craftsmanship with a modern aesthetic, reflecting the essence of Zoya. With Kapoor Ahuja as the face of the brand, Zoya is all set to redefine the perception of luxury, resonating with the discerning, style-conscious women of India.
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